Traveling Sales Wizard

The Sales Wizard wanted a practical promotional gift that would remind clients on a daily basis to turn to the Sales Wizard for sales retention strategies.

We developed an 8.5 x 5.25 inch spiral-bound daytimer using the logo's stars and swoosh to draw attention to the 54 hand-selected quotes. We also designed an order form, address pages, holiday and other pages plus covers to finish the layout.

The creative began mid-April and was finished in June. We were then asked to reformat the daytimer to accommodate a new set of quotes. In July the decision was made to switch from CMYK to a 2 spot colour job and we drew a time zone map for inclusion. The final project was submitted as a PDF on CD in August, along with an 8.5 x 11 inch downloadable RGB version.

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